The Seven ‘Be’s of Building Relationships with Millennials

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  Millennials now make up the largest portion of the workforce in America, steadily taking over the retiring Baby Boomers. Their enormous buying power cannot be ignored. Here are seven things to keep in mind when marketing to millennials: Be Real. The prerequisite for building any relationship is trust. So, be yourself. You should aim…

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Three Best Ways to Reach Millennials Using Marketing

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Millennials were the first to grow up with technology at their fingertips. They are used to constant connection and most millennials will be connected to multiple devices at the same time. Brands must maintain constant communication with millennials. They need to be able to provide support whenever millennials want it. The 9-5 lifestyle is a…

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Millennials Defined (and Why We LOVE Them Anyway)

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  Oh, Millennials. Sweet millennials. Those darling cupcakes. Those fragile snowflakes…..the butt of all the good jokes. You’ve heard all the unflattering adjectives used to describe them…lazy…entitled…self-absorbed. But here at Miller Public Relations, we don’t embrace that mindset. And we coach our clients not to embrace it either. Let’s talk about why. If you do…

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