Mike Ditka Campaign

billboard | facebook ads | poster | commercial

Miller Public Relations was tasked to create collateral pieces for Frantz EyeCare to help advertise the success story of their patient, Mike Ditka – renowned Hall of Fame football player and coach.


Instead of using Frantz EyeCare’s existing branding, we decided to create a brand identity revolved around Mike Ditka and the sporting demographic. It was an obvious choice for us to use the Chicago Bears colors, navy blue and orange.

BILLBOARD

FACEBOOK ADS

POSTER

COMMERCIAL