You hear people say, “Print is dead.” or “TV is Dead.” Print isn’t dead (you might say it’s on life support). TV isn’t dead. Nothing showcased this more than this week’s coverage of the death of Osama Bin Laden. I, personally, heard about his death via text message. The first thing I did was log […]
In today’s tough economy, it is vital to focus your marketing efforts on your customers’ needs. But what are those needs? Do you really know what drives customers to your practice or makes them select your products and services over a competitor’s? You may think you have the answers based on customer surveys or patient […]
Social media is all about caring. Why are you on Facebook? Because you care about what your friends are doing. Whether or not you should care (especially about the 500th photo of your aunt’s cat) is another question. But we all are on social media because we care about the people we are connected to. […]
In the last 15 years, LASIK Surgery has become the number one elective surgical procedure in the world. That’s not surprising given its consistent, predictable and proven outcomes, the increasingly affordability and patients’ appreciation for the life-changing, image-enhancing difference it makes. As the CEO of one of the nation’s most successful advertising agencies specializing in […]
Think about your everyday life. If you wanted to see what your cousin or aunt or work friend was up to a couple years ago, you’d have to give them a call. Now, it’s as simple as checking Facebook. They may even be on Twitter. Or, if they are very ahead of the curve, you […]
First J.C. Penney then Overstock.com. Both corporations felt the wrath of Google for their deceptive Search Engine Optimization (SEO) tactics. Both companies wanted their link to be at the top of the list for various searches, including dresses, vacuum and bunk beds. I mean, who doesn’t, right? That’s a top goal of many marketers; the […]
Google recently announced some very important changes in the way it displays search results (Finding more high-quality sites in search) that could alter where your website shows up in Google search results. Google is always tweaking their algorithm (the different variables that determine what page comes up first) to better enhance search for their customers […]
Miller Public Relations has a renowned reputation as a traditional advertising agency. Our roots run deep in the traditional media, long-standing principles and moral guideposts that have helped our agency and our clients thrive through our 15-year history as a firm. Our ways, methods and work ethic are often considered “old-school,” proven over years of […]
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