These are the two most common questions I’m getting from clients now that economies and businesses are starting to re-open. So what is the answer? Full transparency here – I’m not sure! I don’t think anyone is. That’s the nature of an unprecedented event, right? But that doesn’t mean we shouldn’t use our knowledge and […]
By Tammy Hinojos, Director of Editorial Services at Miller Public Relations Unless you’re a copywriter, it may not excite you to read a blog about, um, writing. And that’s fair. But if you’re a business owner with a website and you’d like to increase traffic to your site, I promise this juice is worth the […]
Perspective. In the dictionary, you see it defined as the state of one’s ideas, the facts known to one, etc., in having a meaningful interrelationship. Essentially, perspective is nothing more than how one sees the world around them based on their knowledge, experience, environment, etc. So how does this have anything to do with marketing? […]
We were asked recently to participate in a webinar called the “Refractive Resurrection”. It was a one-hour candid discussion hosted by an industry partner, featuring a panel of marketing experts sharing growth strategies and marketing ideas in the days of COVID-19. Surgeons and practice administrators representing more than 100 ophthalmology and optometry practices attended this […]
Even though much of America is quarantining at home because of COVID-19, many of us are still working. And if you’re anything like us, you’ve been using tools like Zoom, Skype and Facetime to collaborate with your team and/or your clients during your work-from-home season. Here’s a recent screenshot of some of our team members […]
Keeping Doctors and Patients Connected As the world grapples with the mitigation efforts (hello, social distancing) required to navigate a world health pandemic, healthcare practices of every type are getting up to speed. They’re rolling out telehealth services, online chat, virtual appointments and all kinds of remote services. Recent weeks have kept us busy helping […]
During these times of incredible uncertainty, businesses everywhere are staring into the face of hard decisions. Cutbacks. Layoffs. Closures. And it seems like the projected timeline for when “things will get back to normal” keeps getting pushed out and pushed out again. Many of our clients (many of whom are surgeons for elective procedures) are […]
Be Community-Minded and Stay Relevant During Trying Times Businesses of every size and from every industry, everywhere, are grappling with a new reality. At best, they are struggling to figure out how to engage with customers and prospects in the wake of a world health pandemic. At worst, they are trying to keep things afloat […]
No doubt, we are living in challenging days. With great sincerity, we do not wish to add to any fear or hysteria by pushing out even more communication surrounding the implications of the public health pandemic caused by COVID-19 that is unfolding before our eyes on a daily, hourly, minute-by-minute basis. We reach out only […]
Every Team Needs a Chocolate Milk Expert, Right? By Tammy Hinojos, Director of Editorial Services We’re growing. We have new brains. We’re offering more services. Things are poppin’ here at MPR and we’re so excited to introduce a few new team members. I recently sat down with the adorable, the witty, the fun and fabulous […]
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