Design or content? Content or design? Clearly, both are marketing cornerstones in building trust and growing an audience. Content marketing is a buzzword, for sure, and no one is arguing its importance in today’s best marketing strategies. But content marketing doesn’t exist in a vacuum. It lives inside a framework of design and technology. Without […]
Why Do You Need a Net Promoter Score? Just because we’re in the digital age does not mean we’re done with word of mouth. In fact, with review platforms, social media and the comment sections of blogs speak more loudly than ever. The good news is there is a way to keep your finger on […]
Blogs. You’ve been told your website needs them. But does anyone even read them? And how do you even write them? What should they be about? And what about SEO? And Google rankings? And what even is a keyword?!? If you’ve got questions about a content strategy for your business, we’ve got answers. In this […]
An Endless Supply of Dad Jokes By Tammy Hinojos, Director of Editorial Services Try having a bad day when Haynes is around. I dare you. I know I’ll win that challenge because it’s actually not possible. Haynes Hudson is our eternally optimistic, always positive, easy-going and super hilarious Director of Accounts Services. One of my […]
These days, there are countless ways to connect with customers. Texts, emails, virtual consults, to name a few. But in most cases, the phone is still the preferred way businesses communicate with customers and potential customers. Even if you partner with a call center to help answer and make calls, you still need to make […]
I know what you’re thinking! Why calculate ROI for organic social media posts? Is this truly an investment? The answer is yes, and an important one at that! Okay, so first things first, in the social media space, we count wins differently. This isn’t a cost per actual purchase or booking conversion, it’s how many […]
Lead with the Heart By Tammy Hinojos, Director of Editorial Services If you’ve met MPR’s Vice President, Amanda Polk, you already know what a fierce advocate she is on behalf of the clients we serve. And on behalf of the people in her life, both professionally and personally. You know she’s strategic and creative, a […]
5 Ways Your Attitude Can Make or Break You in Business (and in Life!) By Cyndi Miller It has been said that the factor that will determine your success and forge your future—more than anything else— is your attitude. Did you get that? Not your intellect. Not your good fortune or careful planning. Not your […]
In a successful business, teamwork is the cornerstone of a thriving workplace. We all know that in order for your business to thrive, each team member has to not only excel in their own role but also be able to come together with other team members to master an efficient workflow! But what happens to […]
By Amanda Polk As a professional marketer, I like to build new client relationships on a foundation of proper expectations. No glitz, glamour or empty promises here! Marketing works. Of course it does! But you have to be artful in your implementation. Executing a solid strategy goes way beyond the creative (even if it’s straight […]
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