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the "yes!" blog

Should my practice be on Foursquare?

Haven’t heard of Foursquare? What about Gowalla? Don’t worry, it’s a part of a new and upcoming technology called Location Based Services (LBS). Just like you can share a photo or video on Facebook, you can also share your physical location using your smart phone (basically any phone with GPS built in, like the iPhone […]

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Is it dead yet?

You hear people say, “Print is dead.” or “TV is Dead.” Print isn’t dead (you might say it’s on life support). TV isn’t dead. Nothing showcased this more than this week’s coverage of the death of Osama Bin Laden. I, personally, heard about his death via text message. The first thing I did was log […]

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How To Deliver What Customers Want

In today’s tough economy, it is vital to focus your marketing efforts on your customers’ needs. But what are those needs? Do you really know what drives customers to your practice or makes them select your products and services over a competitor’s? You may think you have the answers based on customer surveys or patient […]

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Does caring = profits?

Social media is all about caring. Why are you on Facebook? Because you care about what your friends are doing. Whether or not you should care (especially about the 500th photo of your aunt’s cat) is another question. But we all are on social media because we care about the people we are connected to. […]

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Who Really Wins with Negative Advertising?

In the last 15 years, LASIK Surgery has become the number one elective surgical procedure in the world. That’s not surprising given its consistent, predictable and proven outcomes, the increasingly affordability and patients’ appreciation for the life-changing, image-enhancing difference it makes. As the CEO of one of the nation’s most successful advertising agencies specializing in […]

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Fatal SEO Mistakes

First J.C. Penney then Overstock.com. Both corporations felt the wrath of Google for their deceptive Search Engine Optimization (SEO) tactics. Both companies wanted their link to be at the top of the list for various searches, including dresses, vacuum and bunk beds. I mean, who doesn’t, right? That’s a top goal of many marketers; the […]

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Important Changes in Google Search

Google recently announced some very important changes in the way it displays search results (Finding more high-quality sites in search) that could alter where your website shows up in Google search results. Google is always tweaking their algorithm (the different variables that determine what page comes up first) to better enhance search for their customers […]

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Welcome to the Blog!

Miller Public Relations has a renowned reputation as a traditional advertising agency. Our roots run deep in the traditional media, long-standing principles and moral guideposts that have helped our agency and our clients thrive through our 15-year history as a firm. Our ways, methods and work ethic are often considered “old-school,” proven over years of […]

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