Category: Marketing


Importance of Teamwork in Times of Working Remotely

In a successful business, teamwork is the cornerstone of a thriving workplace. We all know that in order for your business to thrive, each team member has to not only excel in their own role but also be able to come together with other team members to master an efficient workflow! But what happens to […]

Re-Engagement Strategies—Beyond the Shutdown

How was your pandemic spring? Yeah, ours, too. But as they say about lemons, we’ve been mixing up some great lemonade over here—brainstorming ideas, talking to clients, researching trends, tweaking our own messaging and then helping our clients use this downtime to tweak theirs. To help continue the conversation about the best ways to emerge […]

What Should We Do Now? When Should We Start?

These are the two most common questions I’m getting from clients now that economies and businesses are starting to re-open. So what is the answer? Full transparency here – I’m not sure! I don’t think anyone is. That’s the nature of an unprecedented event, right? But that doesn’t mean we shouldn’t use our knowledge and […]

Cluster Content Marketing

By Tammy Hinojos, Director of Editorial Services at Miller Public Relations Unless you’re a copywriter, it may not excite you to read a blog about, um, writing. And that’s fair. But if you’re a business owner with a website and you’d like to increase traffic to your site, I promise this juice is worth the […]

How Feeding Hungry Children Made Me a Better Marketing Consultant

Perspective. In the dictionary, you see it defined as the state of one’s ideas, the facts known to one, etc., in having a meaningful interrelationship. Essentially, perspective is nothing more than how one sees the world around them based on their knowledge, experience, environment, etc. So how does this have anything to do with marketing? […]

TeleHealth is a Path Forward in the Days of COVID-19

Keeping Doctors and Patients Connected As the world grapples with the mitigation efforts (hello, social distancing) required to navigate a world health pandemic, healthcare practices of every type are getting up to speed. They’re rolling out telehealth services, online chat, virtual appointments and all kinds of remote services. Recent weeks have kept us busy helping […]

Marketing in the days of COVID-19

Be Community-Minded and Stay Relevant During Trying Times Businesses of every size and from every industry, everywhere, are grappling with a new reality. At best, they are struggling to figure out how to engage with customers and prospects in the wake of a world health pandemic. At worst, they are trying to keep things afloat […]

Want to Grow Your Business in 2020?

Kick Average to the Curb and Commit to Doing Something Remarkable Author, speaker and success coach Jen Sincero is credited with many amazing and candidly honest quotes about everything from life and purpose to success and money. Her book “You Are a Badass at Making Money” is an excellent read and not just for the […]

What’s Your Vision for 2020?

Let Us Help You Bring it into Focus The holiday season is here and we hope you’re ready. May your stocking be as full as your dinner plate and may your dinner plate be as full as your heart as you enjoy fun and festivities with those you love. It really is the most wonderful […]

What We Talk About When We Talk About Conversation

Read anything about copywriting in the past decade and chances are someone has thrown around the word “conversational.” And chances are that even after a decade of hearing about it, you still don’t know how to take advantage of conversational language. To really nail this distinction, you have to go back to the most valuable […]