Do you have a Facebook, Instagram, or other social media profile? So should your business.
This is THE place to tell your story through photos, videos and content that interests your audience. But social media doesn’t stop at just your News Feed, Timeline, or Snap Story. The paid side of social media can excel your business to targeted audiences as well. While you increase your brand’s visibility, you set the tone for what your customers can expect when they visit your business.
Consistent, reliable communication on your social media channels can build relationships with potential customers, creating a sense of trust and comfort with your brand.
Knowing what is said about your brand is key is to managing your reputation. A first step in getting “in the know” is being active in the community. That no longer just means your physical community, neighborhood, or city. That means your social media community as well.
As the two main places people turn to for recommendations and reviews, Yelp and Google are constantly updated with patient experiences. The management of and response to Yelp and Google reviews are done by our team in a timely manner to ensure customers know their review has been seen and taken into consideration, and so your team knows what is being said about their customers’ experiences.
One platform is good, but multiple platforms are even better. From generation to generation, there is a different interest level in different platforms – that’s why you have to be on all of them. Our team plans, creates, and executes tailored content for various social media platforms depending on the product being marketed, and the demographic being targeted.
With more and more people turning to review platforms for the opinions and experiences of previous customers, the platforms used are becoming more specialized. Healthgrades and Vitals are the go-to review platforms for everything medical. They are considered extremely reputable websites to rely on before scheduling an appointment with a medical professional, and are therefore crucial to key an eye on. That’s why we regulate these sites as part of our active reputation management.
Do you want to reach women over 25 who have children? How about someone who does CrossFit on the weekends? With paid social media advertising, it is entirely possible. Through a sophisticated targeting platform, we are able to create content and put it in front of the right people at the right time. The best part? This is one of the least expensive, yet impactful, methods to capture leads in real-time as well as drive traffic to your website and increase brand awareness.