A vascular surgeon first came to us in April 2015 for a PR issue he was facing. Once the looming “crisis” had subsided, he wanted to learn more about growing his practice. So, we met with him to put together a tailored traditional advertising plan to target his coveted senior patient base. With a combination of strategically placed and artfully executed newspaper and TV ads (negotiated to bottom dollar), an online presence fueled by the heartfelt patient stories we love to tell, staff training and an ongoing consulting relationship, this surgeon has seen great success. He has tripled his office’s square footage, opened a state-of-the-art on-site surgery suite, hired two new surgeons and has more than doubled his number of revenue-producing cases per year.
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